Methodology
How businesses are shown on Firmlocator
This page explains what Featured, Premium and Free profiles mean, how visibility affects ordering, and how to assess businesses beyond their position.
Standard and Premium: one profile language. Your listing remains discoverable across the catalog; switching the interface language does not translate it.
Featured: translated profiles across all 19 supported language versions, available as translations complete.
Recommended browsing may favor businesses in your country. Search terms, filters and sorting also affect results.
How Firmlocator displays businesses in the directory
Firmlocator uses structured profile information, filters and public visibility plans to display businesses. Position affects visibility, but it is not a rating or a guarantee of quality.
Featured profiles may receive priority visibility in standard directory views and in selected higher-visibility sections.
Premium profiles may receive better visibility than Free profiles and include a richer public presentation.
Free profiles can also be shown publicly and receive direct contacts when the profile information is useful and relevant.
In standard directory views, Featured and Premium profiles may receive additional visibility. Search, filters, location and explicitly selected sorting, such as alphabetical order or latest update, also change what is shown first.
Do not rely on position alone. Compare services, category, location, contact methods and how complete the profile is before deciding who to contact.
How plans affect visibility
Visibility plans affect how businesses appear in the public areas of the directory, including the default order and selected prominent positions. They do not change the business itself or replace your own judgement about its services, relevance and contact details.
View visibility plansWhat to compare before getting in touch
Use the profile information to compare businesses directly: category, services, town or address, map, contact methods and how complete the profile is. Position helps with discovery, but it is not proof of quality.
Read FAQ for choosingThree levels of trust, three different meanings
- In the directory
- Details from public registers and the web. No one has confirmed them yet; the profile is available to claim.
- Verified profile
- An owner has confirmed control of an address from the profile and manages it. The details are theirs and have not been verified by us.
- Verified by Firmlocator
- We verified the company’s identity in the register and its control of the website domain, public phone number or public email address on the date shown on the badge. Valid for 12 months. This confirms identity and contact channels as of that date — not quality, creditworthiness or performance.
Why a complete profile matters
More complete profiles are easier to understand and compare because they show services, location and contact details more clearly. This makes the choice easier for the user, even when visibility plans differ.